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Shop the Range

SPACKLE

As the pioneer of primers, our amazing Spackle® Under Make-Up Primer infuses good-for-you ingredients into an amazingly lightweight formula.

COMPLEXION

With a heritage in complexion correction, our flawless face favorites give you weightless coverage with a natural finish.

HIGHLIGHT

These best-sellers are beauty must-haves for every make-up bag. Our Baked Gelato Swirl Illuminators have changed the world of highlighters. This delicious illuminator creates a luminous radiance for that perfect lit-from-within glow.

BLUSH & BRONZE

Our hand-crafted Baked collection features pigments that are whipped into a decadent cream, then baked on terracotta tiles for 24 hours, leaving you with a gorgeous, natural looking flush of color that’s flattering for all.

EYES

Our collection of eyeliners, eyeshadows, and mascaras create the perfect framework for any look. From our waterproof, vibrant INKcredible Gel Eyeliner to our triple benefit LashBoss Mascara, we have everything you need to take eyes from day to night.

LIPS

Our collection of lip liner, lipsticks and lip glosses in beautiful, luscious shades give you the perfect pout. Prime and prep with our Lip Strip Smoothing Sugar Scrub and Spackle® Supreme Lip Primer, two essentials to leave your lips with a petal soft finish.

COLOUR

GO WITH THE GLOW

Illuminate with Baked Gelato Swirl Illuminator! This innovative hybrid texture applies like a sheer powder but feels like a cream, creating a translucent wash of luminous color that can be swept all over the face for a lit-from within glow.

Be the Boss of Your Lashes

Take control – lengthen, volumize, and curl your lashes like never before! Our triple benefit LashBOSS Mascara tells your lashes what to do. The dual-sided bristle brush customizes the intensity of your look without clumping or flaking.

#NOFILTER? NO WORRIES.

Our color-correcting collection was made for close-ups. Dab away redness, illuminate dull skin, spot correct, and set make-up. It’s every major complexion concern handled, like a pro.
ABOUT THE BRAND

ABOUT THE BRAND

Laura Geller has been making makeup work for women for more than 30 years, first as a celebrated makeup artist, and then as the founder and creative force of Laura Geller New York. She evolved her passion into a successful career, quickly becoming known for masterful application and a uniquely down-to-earth approach. Translating professional application techniques into easy-to-follow tips real women can use every day, Laura has built an iconic brand of innovative products that celebrates beauty without pretense, welcoming women to make every look their own.

Laura Geller New York is a modern makeup brand that empowers, delights and brings out the best in women’s beauty, through delicious textures, amazing colors and the most innovative formulas. We celebrate women and beauty – those who create it, love it, style it, enjoy it, and everything in between.